Mill Street Brewery, born out of the Toronto Distillery District, their story begins with the emergence of a small red brick brewery back in 2002. Over the last two decades, one thing has consistently taken precedence over their process. Care and consideration for their environmental footprint on the commercial and local level.
The IBM Institute for Business Value (IBV), in association with the National Retail Federation, conducted a research study of 18,980 consumers in 28 countries. Some of this data reported 57% of consumers would pivot their spending habits for more environmentally friendly brands. In line with the efforts by the Mill Street Brewery team, the study also reports 77% of consumers consider sustainability and environmentally responsible brands important when asked about their spending habits.
Not often do we deep dive into what our favourite brands are proactively doing to increase their green initiatives, whether it be energy efficiency, consumption, recycling or waste management. Fortunate to have the opportunity to speak with Kaitlin Vandenbosch, Brewmaster for Mill Street Brewery and Bennie Dingemanse, Head Brewer at the Mill Street Brewery Calgary Brewpub to discuss their efforts as an organization and also what it means to their team as they continue to improve their environmentally friendly initiatives.
Originally published 2020/08/13